To promote the Pixel phones, Google is utilizing the Australian Open. With its top Android phones as the official smartphone for the 2025 tournament, the corporation is showcasing them to a global audience.
With this cooperation, Pixel expands its portfolio of top sports alliances and makes its significant foray into professional tennis. Pixel is causing a stir in the sports world, having already partnered with the NBA, NWSL, Frauen-Bundesliga, UEFA European Championships, and Premier League heavyweights like Liverpool and Arsenal.
This collaboration goes beyond a simple logo exchange; it’s Google’s opportunity to showcase Pixel’s amazing capabilities, including Gemini, Circle to Search, Magic Eraser, and Magic Editor.
Additionally, Google maintains an actual Pixel Studio at Rod Laver Arena, which is located in the center of the Australian Open. Fans can experience the cutting-edge capabilities of the Pixel 9 Pro firsthand with this interactive center. Professional “coaches” are available to assist guests in mastering action shots and utilizing the Pixel’s potent AI editing capabilities.
Google has the ideal opportunity to showcase the Pixel 9 series at the Australian Open, which begins on January 12 and ends with the men’s singles final on January 26.
Beginning on January 12, Google will also be launching some amazing Pixel bargains as part of the event. Big discounts and improved trade-in offers are available on the Pixel 9 Pro and the larger Pixel 9 Pro XL at the Google Store. Although all the specifics are still unknown, more data will be released in the upcoming weeks.
Google’s partnership with the Australian Open puts the Pixel in front of a large global audience, showcasing its superior camera and AI capabilities to fans everywhere.
Google is eager to make the Pixel the official smartphone for 2025, which is not surprising given that the 2024 Australian Open established records with over a million fans and 558 million views.