Beyond Meat is praising its successful launch on the stock market with its first-ever Beyond Day Friday.
The elective meat brand is giving ceaselessly free food at select cafés that serve its items including Carl’s Jr. furthermore, Del Taco. It’s additionally giving out $3 off coupons to use at grocery stores.
“On this day we acknowledge the hard work, the journey so far and the long road ahead,” Beyond Meat posted on its website. “And to say thanks, we’ve partnered with some of your favorite restaurants to provide FREE BEYOND MEAT menu options! Grab a friend and Go Beyond – on us.”
On Thursday, Beyond Meat appeared on the Nasdaq and its shares dramatically increased. The purveyor of plant-based burgers and sausages raised about $240 million Thursday, selling 9.6 million shares at $25 each. Those shares rose 163% to close at $65.75.
The demand for plant-based items is developing as more individuals need to lessen meat utilization due to health worries, Beyond Meat’s founder and CEO Ethan Brown recently revealed to USA TODAY.
The organization’s first public offering comes in the midst of developing customer enthusiasm for plant-based foods for their assumed health and environmental benefits.